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All issuesVolume 332, Issue 2IT Vendor NewsSalesforce

5 Powerful Customer Analytics Tools To Fuel Startup Growth

Salesforce, Thursday, November 13th, 2025

Find the right analytics tools for your small business with this quick guide.

As a startup or small and medium business (SMB) owner, you're measuring customer analytics, right? Do you have a customer analytics tool? Are you measuring the right data? And where are you keeping this data? (Please don't say a spreadsheet.) And beyond collecting data, the question begs: Can your entire team collaboratively track, analyze, and grow with your customer analytics setup?

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