How the EU-US Data Privacy Framework Benefits Salesforce Customer Data Transfers
Salesforce News, Tuesday, July 11,2023
On July 10, 2023, the European Commission adopted its adequacy decision for the EU-US Data Privacy Framework (EU-US DPF). This validated President Joe Biden's October 2022 Executive Order, which implemented critical data privacy protections for transferring personal data from the EU to the United States.
Together with the equivalent U.S. decision, the EU's adequacy decision is effective as of July 11, 2023.
Why it's important: EU-to-US data flows facilitate $7.3 trillion in economic relationships. The adequacy decision formally replaces the EU-DS DPF predecessor, the EU-US Privacy Shield Framework, and concludes that the U.S. ensures an adequate level of protection for personal data transferred from the EU, Iceland, Liechtenstein, and Norway to U.S. companies participating in the framework.