Outcomes That Matter: How to Measure the Value of Social Engineering Defense
Security Boulevard, Monday, November 2nd, 2026
Doppel argues social engineering defense should be measured by business outcomes such as reduced fraud exposure, not activity counts.
Syndicated from the Doppel Blog through Security Boulevard's Security Bloggers Network, this vendor-written piece by Josh Weisberg and Alvin Lin says activity metrics such as threats detected or domains removed rarely answer executives' questions about exposure, trust and risk.
It proposes a ladder from security activity to business value and maps defense to five outcomes: protect revenue, preserve trust, reduce risk, improve efficiency and enable secure growth.
Examples come from Doppel customers including Advance, ARK Invest, Permiso, REA Group and the Aptos Foundation.
It advises labeling each claim as observed, influenced or modeled, and measuring a baseline before and after each intervention.