Beyond the Hype: AI, Not for AI's Sake
techradar, Tuesday, November 3rd, 2026
TechRadar Pro: enterprises should resist the AI arms race and pick the simplest tool that solves the business problem.
While governments and tech giants race for AI supremacy, the author argues enterprises gain nothing by deploying the biggest model, the most agents or forcing AI into every workflow.
Success means solving real business problems with outcomes that justify the cost and complexity.
Proven machine learning techniques for recommendations, forecasting, fraud detection and customer lifetime value are well understood, cheap and fast to run at scale.
An LLM may handle the same tasks but can cost far more and add unnecessary variability, so AI restraint is a sign of technical maturity.