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All issuesVolume 337, Issue 3IT NewsSales

Sales Outreach Security: 5 Ways to Stop Your Sales Team from Looking Like Phishers

Security Boulevard, Tuesday, April 14th, 2026

I'll be honest, the first time a prospect replied to one of our cold emails asking, 'is this a phishing attempt?', I didn't know whether to laugh or panic. We had done nothing wrong. The email was legitimate, the offer was real, and the rep had spent time personalizing it. But to that prospect? It ticked every phishing box.

SPF, DKIM, and DMARC must be enforced, not just published - sales outreach email security starts with moving DMARC to p=reject

Sending cold outreach from your primary domain is a risk - a dedicated subdomain keeps outreach email security issues contained

DMARC RUA reports reveal every tool sending as your domain, making them essential for auditing sales outreach email security gaps

Spam filters can't distinguish a phishing email from a poorly written sales email - urgency language, fake threads, and link overload all damage deliverability

BIMI displays your verified logo before the email is even opened, making secure sales emails instantly recognizable to cold prospects

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